{"id":777,"date":"2022-06-03T20:19:31","date_gmt":"2022-06-03T20:19:31","guid":{"rendered":"https:\/\/www.bctd.info\/?post_type=avada_portfolio&#038;p=777"},"modified":"2022-06-03T20:20:37","modified_gmt":"2022-06-03T20:20:37","slug":"department-of-public-works-brand-book","status":"publish","type":"avada_portfolio","link":"https:\/\/www.bctd.info\/?avada_portfolio=department-of-public-works-brand-book","title":{"rendered":"Department of Public Works Brand Book"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p>The brand book can be described as your brand\u2019s user manual. It is a key tool and lets everyone know in detail how to use your brand image, on any support, both online and offline.\u00a0The brand book is the keystone of a branding strategy. It contains all the elements that make up your brand, from its founding principles (mission, vision, values\u2026) to its visual identity (logo, colors, visuals..). 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